Fashion and beauty: the lookbook ready before the meeting

The night before the buyer meeting, the lookbook is still an all-nighter. Roona builds the five slides in your brand style, shows the piece with volume and no model, highlights the families losing ground this season, and leaves the reply to the retailer in your drafts. The collection is still your call.

The tools that matter to a fashion and beauty brand

A fashion or beauty brand is judged on its images, and images mean a photo shoot. Around that there is the lookbook to build before the buyer meeting, the size and colour grid, the product page to write without promising what cannot be proven, the retailer asking for your terms. Roona takes that share of the work in PowerPoint, Excel and Outlook, from your catalogue and your trade terms uploaded once, quoting the document and the page. The Studio produces the visual: the piece with volume and no model, the bottle and its texture, a consistent series from one reference to the next. These visuals are staged renderings, never the photograph of the product you ship, and that is to be stated to your customers.

The piece with volume, no model

The dress with volume, collar rebuilt, framed like the rest of the collection. It is a staged rendering, not the photograph of the product you ship.

The bottle and its texture, as a series

Consistent visuals for your site and your social feeds, from your own photos. What you promise about the product stays your responsibility.

The lookbook before the meeting

Collection, silhouettes, fabric, sizes, terms, in your brand style. You adjust before printing or sending.

How it works

  1. Open the Roona pane in PowerPoint, Excel or Outlook, or drop your photos into the Studio.
  2. Roona reads the selection, the file or the photo, then builds, calculates or composes, drawing on the catalogue and the terms stored in the brand memory, quoting the document and the page.
  3. You review, you correct a framing, a size or a sentence, you ask for another version.
  4. You approve, you insert into the presentation or the sheet, you export the visual, or you send from Outlook. Whatever comes back every week, you set up once, and it runs.

Frequently asked questions

Which AI for a small fashion or beauty brand?

A Studio that borrows the codes of the big retailers without the photo shoot, ghost mannequin, the piece worn, bottle and texture, and an assistant that builds the lookbook in PowerPoint, keeps the size grid in Excel and prepares the replies to retailers in Outlook.

Can a Studio visual replace the product photograph?

No. The rendering is a staging: it shows the piece as you photographed it, in a set or on a rebuilt volume. It is not passed off as the photograph of the item you ship, and it carries the notice you choose.

Does Roona add claims about a skincare product?

No. Roona writes from what you provide: composition, size, use, benefits you have approved. Nothing is added. The compliance of what is claimed about a product stays your responsibility, and you review every product page before publishing.

Does the ghost mannequin work on every garment?

On most: tops, jackets, dresses, trousers. A photo on a hanger or on a bust form is enough; a second photo of the back gives a truer result on jackets and coats. You then adjust in one sentence.

What about virtual try-on on a person?

It starts from the photo of your in-house model, with their consent, and shows the piece worn, the folds following the body. Roona neither assesses nor scores anyone, and the body shape of the model is not altered.

Does Roona build my lookbook?

Yes, in PowerPoint. You provide the visuals, the references and your terms, Roona lays out the slides in your brand style, one per silhouette or per product, with the notes for the meeting. You adjust before printing or sending.

What about the size and colour grid?

In the Excel pane, Roona reads the selected range and writes what you ask for: sizes, colours, retail price, trade price, formulas and formatting included. Sales by family are compared from one season to the next, with the chart.

Does Roona reply to retailers in my place?

Roona prepares, you send. In Outlook, the message on screen is read, the reply is written in the tone of the brand and draws on your wholesale terms if you have uploaded them. No message goes out without your click.

Do my visuals and my wholesale prices stay confidential?

Yes. Encrypted in your browser, hosted in Europe, kept separate by workspace, never used to train a model. Account erasable, GDPR and the European AI regulation respected.

Does Roona connect to my online shop?

No. Roona returns finished files, visuals, texts, presentations and Excel workbooks, which you import into your tools as usual. No sales platform and no stock management is connected.

How much does it cost?

20 € excl. VAT per month and per account, no commitment: the assistant, the document memory, the file generators, the Office add-ins and the Studio, 100 credits a month. A 14-day trial, no bank card.

Also worth a look

Start the free trial